[The following is a paid advertisement.]

People are watching more television than ever. As the audience grows, the percentage watching ad supported cable television grows even more. Cable is no longer a secondary medium; rather it has become an essential marketing medium. Smart political campaigns are realizing that local news alone does not attract all the potential voters. Top entertainment, news and sports programming on Comcast Spotlight bring additional reach to a traditional broadcast political news buy. Spot cable users can pinpoint voters by political party preference, age, gender and voting district. If needed, one can reach the entire state of Illinois via Comcast Spotlight and National Cable Communications.

Now for the first time ever political advertisers can harness the online power of Comcast.net, the #1 internet service provider in the Chicago market. When the right message gets to the right audience, campaigns maximize impact and reduce waste.

A well placed advertising schedule on Comcast Spotlight can add the winning punch to a political campaign. For further information on how Comcast Spotlight can add the winning element to your campaign, please click on the banner ad to the right for Comcast Spotlight. Or contact Richard Brehm at 312-327-5622 or via email: richard_brehm@cable.comcast.com.